One of the first things you have to get into order if you’re going to be making money online is you have to choose a focused topic for your website.
This is called choosing a niche market.
The reason you’d head to the pizza place if you want a pizza instead of the gas station deli is because you know that the pizza place is probably the best at making pizzas. They’re the experts and you have a better chance of getting a good tasting pizza there than a gas station deli. That’s their niche.
It works the same way online. You can’t just start a website on “shop for everything you need at home” like a lot of newbies do. You can’t start a website that’s aimed towards selling Xbox Ones and then have ads for weight loss diets. You need to choose one focused topic for your website.
Lesson 3 of the Level 1 course on Wealthy Affiliate deals with helping persons choose a niche topic for their website as this is the starting point to having a successful website.
The lesson explains what a niche is and some ways you can use to come up with a niche for your website.
There are some important points that you must keep in mind:
- a niche is a group of people looking for stuff (not a keyword or a product)
- you can make money with ANY niche market online
- no niche is too saturated – you just need to find the right angle
The best way to find a niche market that you’ll enjoy creating a website on is to look at your own interests and hobbies. If you can build a website around a topic that you enjoy, it will make it so much easier to create content and come up with ideas and you won’t end up abandoning your site after a few tries.
What’s My New Site About?
Usually, I won’t share my niche and site with anyone because people end up stealing your ideas especially when the site hasn’t even been launched yet.
With this case study, I’ll be sharing the details because I don’t mind a little competition in this niche. There’s already so much.
The niche or the group of people I’ll be targeting is “people who want to make money online”, which at first might seem like a niche that’s been touched over and over but it’s the direction or angle that I’m going to be using that puts everything into perspective.
The direction that I’ll be taking is the people who are being targeted with “binary options trading scams”.
I’ve noticed that over the past year or so that there is an influx of these binary options trading scams being released almost daily and the people that are being targeted are people who are very new to the idea of making money online that they think they can make fast money by getting involved with binary trading.
I’m going to be using this angle as the topic for a brand new website which I hope to make money from and show you that in this experiment.
I’m going to be monetizing the site offering a better option for making money online (affiliate marketing) and sending them to Wealthy Affiliate.
Choose Your Niche
Choosing a niche can be tough for some people and this can stall the process of making money online.
At this point, if you want to move forward, you have to choose something because the other steps won’t work without it. You can find insight and guidance on choosing a niche in Wealthy Affiliate’s Level 1 course at Lesson 3.
You can view the lesson here and sign up to take the full course and follow along with this experiment.
Questions can be asked below in the comment section if you need help.