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Muhammad Ali died yesterday (June 3rd) at the age of 74 and I felt I had to do a post about the quote that I’ve been featuring in the bottom right corner of this blog ever since I made the first post here 3 years ago.
The quote – “Service to others is the rent you pay for the room here on earth” – was first mentioned in a Time magazine article in 1978 and is usually said to be one of Muhammad Ali’s best quotes.
It is my favorite quote by anyone because I can identify with what he’s actually saying.
Naturally, I love to help people, not just online but in my everyday life. It gives me a sense of fulfillment and purpose whenever I can make a difference to someone.
My interpretation of the quote is that you can make life so much meaningful and worth living by helping others enjoy life and solving their problems instead of being selfish and caring only about what you want.
What Does this Have to do with Affiliate Marketing?
The reason I keep this quote on my website is to constantly remind me that “service” comes before “being served”.
Like how we say that you have to give in order to receive.
Affiliate marketers are not here to make sales. That is the job of the merchant or sales page that we’re sending our visitors off to.
The job of an affiliate marketer is to help visitors solve their problems. That is our “service to others”. This comes first before we can be rewarded.
When someone searches for a review, for example, I have to give them an honest review that helps them make a buying decision.
Being dishonest and recommending something that you know is a scam just so that you can earn a commission is not service. It’s selfish and the outcome is usually a damaged reputation and a short termed income.
Another way I give service is to personally and punctually answer all comments and emails that I get on my websites. This further helps people to understand the content and finalize their buying decisions. My reward is a boost in trusts and even in search engine visibility.
You’re greatly rewarded when you perform “service to others” so this is why this quote means so much to me not just in my personal life but as an affiliate marketer.
R.I.P. Muhammad Ali
Muhammad Ali was the greatest boxer and a cultural icon and he will be missed by everyone.
His service to me was this helpful quote that he left behind. May he rest in eternal peace.
What does this quote mean to you and how do you think it applies to marketing? Do you have a favorite Ali quote or a favorite quote that you apply to marketing? Comment below.